Check out this commercial, by Justin Coit, for the Fall collection of House of Harlow 1960. The commercial is used on ShopBop.com, along with an interview to go with it!

Shopbop: You launched House of Harlow 1960 in 2009, and since then, the brand has grown to include shoes, sunglasses, and now handbags. Tell us a little about how this evolution unfolded. Was it a natural progression?
Nicole Richie: I’ve always envisioned it to be a lifestyle brand, so all the categories that we’ve launched into were always a part of the initial equation.

SB: How would you describe House of Harlow 1960 and Winter Kate to someone who is unfamiliar with the brands?
NR: The collections are for the multitaskers who want to look effortless and who want fashion to actually be easy and comfortable.

Read the rest of the interview by clicking here.